The WAIR Journey of September 2025

This September, future-proof your retail strategy.
WAIR, Bleckmann & Patchworks invite you to get inspired by real-world AI innovations in supply chain and lifestyle retail—leaving you with actionable insights for the next 12 months, not just marketing hype.

The next two-day WAIR event will take place on:

One City. 24 hours. The Future of Retail.

We’re thrilled to welcome you to 24 hours of inspiration, insight, and connection at The WAIR Journey x Bleckmann & Patchworks event in Amsterdam. Over the course of one immersive day, we’ll explore the future of fashion and lifestyle retail—from AI-powered merchandising and digital agility to logistics innovation and supply chain reinvention. This isn’t just about strategy—it’s about real, applicable transformation for retail leaders.

If you’re a brand or retailer, WAIR will cover your hotel stay and reimburse your flight costs. This event is designed to go beyond content: we’re creating space for real conversations and genuine connection between retail executives. Expect thought-provoking discussions in beautiful, historic retail locations, shared meals, and time to unwind in the heart of Amsterdam.

And if you’re able to stay a bit longer—join us Friday afternoon for a guided walk through some of Amsterdam’s most exciting and forward-thinking retail spaces. Come for the future of retail—leave with lasting insights, new partnerships, and unforgettable memories.

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Schedule for the WAIR event

Day 1

Thursday September 25th:
AI & VMI in the Fashion Supply Chain

13:30–16:45 — WAIR Office(some 20 minutes from Schiphol Airport and Amsterdam Central Station)
Explore how AI is transforming fashion operations, business models and logistics
18:30 — Welcome is at 13:30
19:00 — Dinner at the oldest retail location in Amsterdam, featuring an inspiring talk from a fashion CEO
21:30 — Evening Boat Tour through the canals of Amsterdam

DAY 1

Day 2

Friday September 26th:
AI in a Fashion Store

09:15–12:30 Discover how AI is reshaping retail through multiple keynotes and talks—from high-level strategy to hands-on use cases.
12:30–13:30 — Lunch
14:00–15:00 — bus tour back to Schiphol Airport and Central train station Amsterdam, next to the event hotel.

DAY 2

Registration form

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